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A market that has resumed its run after the pandemic, exceeding pre-Covid levels, and a future that is increasingly made up of investments in sustainability aimed at increasing the quality of the environment and wines: this is the state of health of Franciacorta , one of the most prestigious areas of Italian sparkling wine which, after having experienced a record 2021 and with an even better start to 2022, saw the board of the Consortium reconfirm as president Silvano Brescianini (Barone Pizzini) and the appointment as new CEO of Simona Luraghi, manager with a consolidated career from over 23 years of experience in major multinational companies in the mass market and luxury, in the financial, commercial and strategic sectors. “There is still a lot to do – underlines Brescianini – but the challenge for the next few years urges us more and more to follow shared guidelines in the name of the union of passions”. Guidelines that have brought important results to date: in 2021 Franciacorta sales exceeded 20.3 million bottles, + 15.5% on 2019, with an export share of 10.3%, and growing, with Switzerland, the USA, Japan, Germany and Belgium the main markets, with an average value per bottle, in 2021, it jumped to 13.4 euros. These numbers are comforted by an even better start in the first quarter of 2022, at + 45.1% over the first quarter of 2021, and which allow us to look to the future.
“We are continuing to invest in sustainability – President Brescianini had anticipated to WineNews in recent days – because we are winegrowers, and the state of health and of the land in which we live and on which we work is fundamental for us. The most interesting work, in progress for about ten years, is that on functional biodiversity, to understand what forms of life there are, how to create conditions to safeguard and increase them, and to understand how their interactions can improve the quality of soils and of wines. But there are many other projects underway in this direction. It is what we call “Zonation 3”, but in fact it is a system of knowledge that we want to deepen to give the winegrower more information to support their choices “. “I would like to thank the new council for the trust, demonstrating great consistency and responsibility – added Brescianini – an incentive to continue our task with determination and commitment in representing all the many realities that make up Franciacorta wine, also protecting and strongly promoting the our precious territory. Finally, I thank the outgoing directors for the contribution they have given to the whole of Franciacorta in these years of work. Simona Luraghi – added the President of the Consortium – will have to further qualify the image, not only of Franciacorta but of all the associated wineries and of the territory, recognized as a system at national and international level, collaborate with institutions, market stakeholders with an attention aimed at an increasingly synergistic integration between the internal team, the external reality, the territory, the member companies and the local and national political context “. The board of directors of the Franciacorta Consortium, in addition to SIlvano Brescianini, are Lucia Barzanò, Loris Biatta, Luigi Biolatti, Joska Biondelli, Cesare Bosio, Michele Bozza, Stefano Camillucci, Mario Falcetti, Laura Gatti, Francesca Moretti, Paolo Pizziol, Emanuele Rabotti , Gualberto Ricci Curbastro, Giuseppe Vezzoli, Maurizio Vezzoli, Maurizio Zanella and Arturo Ziliani.


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Marco Ribaudo

Marco Ribaudo

For the love of food and wine! Marco Ribaudo, Certified Sommelier, with 25 years in the food and beverage industry now invites you to join him in his latest adventure, the opening of la Cucina del Vino to share his culture and passion for creating unforgettable memories around the table.

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